The country’s leading two-wheeler manufacturer Hero Motocorp is now preparing to enter the middleweight bike segment. Very soon you will see powerful bikes racing on the streets. In fact, when the partnership between Hero MotoCorp and American two-wheeler company Harley Davidson was announced, there was a discussion that the company would enter the new segment.
However, no official announcement has been made by the company about it yet. But according to media reports, Hero MotoCorp is planning to launch a twin model bike in the middleweight segment. Industry knowers consider the partnership of Hero and Harley as the partnership between TVS and BMW. Based on this, the Apache RR 310 was built, using the engine technology of the BMW G 310 R.
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Consider the Hero-Harley partnership that currently manages distribution, sales and other services for Harley Davidson, according to the Hero Motocorp Agreement. Apart from this, the company is also working on mid-capacity bikes for Harley Davidson. It is believed that its rebased version will also be produced under the Hero brand.
Royal Enfield will get a competition:
There is also a difference in engine capacity in the segment for each market. In the global market, the middleweight segment comes with 500cc engine capacity to 900cc capacity bikes. At the same time, in the Indian market, customers prefer bikes from 350cc to 400cc, and this segment is occupied by the leading automobile manufacturer Royal Enfield. Royal Enfield holds almost 90 percent stake in this segment, and Hero MotoCorp’s upcoming new bike will compete with Royal Enfield in this segment.
According to a statement given to the media by the company’s CFO Niranjan Gupta, work has started on these motorcycles. However, no information has been shared as to when these bikes will be introduced. There is no doubt that with the help of Harley Davidson, Hero MotoCorp will be able to get better bikes in the middleweight segment.